The Internet has evolved almost everything, including the marketing techniques of small or big businesses. Many people use online platforms to promote their goods and services. It is not limited to trends only but has become the need of individuals to survive in the competition and fast-growing world. Digital marketing helps companies or business to enhance their sales and upgrade their brand image. In addition, digital marketing has become a substitute for traditional product promotion methods.  Moreover, it has several techniques that can help increase the business on different platforms. But first, let’s understand the meaning of effective digital marketing. Definition Digital marketing is one of the most useful and…